To post or not to post – this is no longer a question for the majority of brands on social media. But how often should you be posting? And with which type of content?
In our latest case study, we analyzed the social channels of 10 giants of the luxury industry – from Dior and Chanel to Tesla and Ferrari – to discover the hidden secrets of a successful social media strategy.
Here are some key findings from the report:
Chanel and Louis Vuitton lead the way with engaging video content
Dior gained over 1.7 million Instagram followers in less than 3 months using effective influencer marketing
Tesla's focus on technology and innovation helped them beat larger competitors
Picture posts outperform videos for jewelry brands like Cartier & Tiffany
Download the full case study to discover more social media best practices.